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Digital Out Of Home (DOOH) News

Stay informed with the latest DOOH and OOH advertising news and developments at VIOOH.

Latest news
  • 5 min read | November 6, 2024
    VIOOH 2023 carbon emission calculation
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  • 5 min read | October 22, 2024
    BackLite Media partners with VIOOH to bring Programmatic Digital Out-of-Home to the Middle East
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  • 9 min read | September 17, 2024
    Programmatic DOOH adoption globally expected to rise to 35% in the next 18 months
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  • 4 min read | September 3, 2024
    VIOOH continues to innovate for OOH media owners with new audience-based visual planning enhancements
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  • 3 min read | August 13, 2024
    KEVANI Partners with VIOOH to Launch Programmatic Sales Across Iconic Media Destinations
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  • 3 min read | July 23, 2024
    VIOOH and Intersection partner on digital out-of-home programmatic sales across the US
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  • 4 min read | July 9, 2024
    VIOOH announces new Board Chair Nick Parker, a highly regarded figure of the OOH industry
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  • 5 min read | June 3, 2024
    Vistar Media Bolsters Programmatic OOH Marketplace Across Mainland China in Partnership with VIOOH
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  • 5 min read | May 10, 2024
    VIOOH listed one of the Best Places to Work 2024 by The Sunday Times
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  • 9 min read | May 8, 2024
    JCDecaux Cityscape embarks on Real-Time Bidding for prDOOH – UV index triggering & audience targeting with sunscreen brand Banana Boat
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  • 5 min read | April 22, 2024
    VIOOH launches programmatic sales for Digital Out-Of-Home with Beijing Metro
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  • 3 min read | April 17, 2024
    VIOOH highly commended at British HR Awards
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  • 3 min read | March 11, 2024
    VIOOH ranks #2 in MarTech 50 2024
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  • 3 min read | February 26, 2024
    Double win for VIOOH at Digiday WorkLife Awards
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  • 5 min read | December 11, 2023
    VIOOH shares industry-first carbon emissions measurement hitting 18% below benchmark
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  • 7 min read | December 6, 2023
    STDecaux, in partnership with VIOOH, launches programmatic sales for Digital Out-Of-Home in mainland China
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  • 4 min read | November 30, 2023
    JCDecaux in partnership with VIOOH launches programmatic sales for Digital Out-Of-Home in South Africa
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  • 4 min read | November 8, 2023
    VIOOH-JCDecaux partner to launch programmatic sales in Portugal
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  • 3 min read | November 8, 2023
    VIOOH Highly Commended at the British Recruitment Awards
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  • 6 min read | October 10, 2023
    VIOOH and Yahoo DSP partner to explore the value prDOOH delivers within multi-channel campaigns
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  • 3 min read | October 6, 2023
    We’re a Finalist in the British Recruitment Awards 2023
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  • 7 min read | September 12, 2023
    Advertisers globally expected to increase programmatic DOOH spend by a third
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  • 5 min read | September 4, 2023
    Global digital out of home marketplace VIOOH announces new ANZ hires
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  • 3 min read | June 21, 2023
    VIOOH launches the State of the Nation of Programmatic DOOH 2023 report for mainland China
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  • 5 min read | June 13, 2023
    VIOOH and FRAMEN Unite to Unleash the Power of Digital Out-of-Home Advertising
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  • 5 min read | June 7, 2023
    VIOOH launches new real-time platform alongside suite of premium features
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  • 5 min read | May 15, 2023
    VIOOH listed one of the ‘Best Places to Work 2023’ by The Sunday Times
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  • 3 min read | March 24, 2023
    VIOOH Highly Commended at the British HR Awards 2023
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  • 4 min read | March 6, 2023
    VIOOH voted one of the UK’s most innovative MarTech companies
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  • 4 min read | February 8, 2023
    Ad Tech Industry Leader Hervé Brunet Joins VIOOH’s Board of Directors
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  • 5 min read | December 12, 2022
    VIOOH announces partnership with leading French media owner in-Store Media
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  • 4 min read | December 1, 2022
    VIOOH Announces Partnership With Leading French Media Owner, DOOHYOULIKE
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  • 3 min read | November 29, 2022
    VIOOH Announces New Dynamic Creative Optimisation Solution that Enables Advertisers to Adapt Creatives in Real-Time
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  • 5 min read | October 25, 2022
    Blis partners with VIOOH to bring premium digital out of home inventory to its platform
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  • 8 min read | October 11, 2022
    87% of UK media professionals set to retain or increase investment in programmatic DOOH in the next 18 months
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  • 4 min read | September 30, 2022
    Fill Up Media Signs Partnership With VIOOH
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  • 2 min read | September 21, 2022
    VIOOH and JCDecaux North America Launch Programmatic DOOH Capability for New York Digital Newsstands
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  • 3 min read | August 30, 2022
    Google adds digital out of home to Display & Video 360 including VIOOH
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  • 4 min read | July 12, 2022
    VIOOH and JCDecaux Belgium launches its programmatic DOOH offer at Brussels Airport
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  • 4 min read | June 21, 2022
    JCDecaux and VIOOH launch programmatic digital out-of-home in Brazil
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  • 4 min read | June 17, 2022
    VIOOH and JCDecaux UK launches programmatic Digital-Out-of-Home at London’s Heathrow airport
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  • 5 min read | June 9, 2022
    VIOOH Hires Leading Digital Expert to Drive China Expansion
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  • 6 min read | June 6, 2022
    Let your programmatic DOOH campaigns take off at Singapore Changi Airport
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  • 5 min read | May 18, 2022
    VIOOH Announces Partnership with Australia’s largest Health and Wellbeing Media Business, Tonic Media Network
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  • 6 min read | May 12, 2022
    Gewista presents its first programmatic out of home campaign
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  • 6 min read | May 5, 2022
    MTR advertising Launches Programmatic Trading Offering Expediting Digital Transformation of Out-of-Home Advertising in Hong Kong
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  • 7 min read | May 3, 2022
    CUPRA runs first ever programmatic digital OOH campaign across Frankfurt Airport
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  • 4 min read | April 29, 2022
    VIOOH wins Technology Company of the Year at the British HR Awards 2022
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  • 5 min read | February 16, 2022
    VIOOH and JCDecaux’s Programmatic Digital Out of Home Offering Takes Off at U.S. Airports
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  • 3 min read | January 26, 2022
    Schroders’ Digital OOH-led Omnichannel Campaign Drives Impressive 80%+ CTR
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  • 2 min read | October 5, 2021
    VIOOH Announces Partnership with Iconic Out of Home Media Owner Branded Cities
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  • 3 min read | July 21, 2021
    VIOOH launches new Hong Kong JCDecaux Cityscape advertising inventory
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  • 3 min read | June 29, 2021
    Introducing our latest partnership with Taptap to supply digital out-of-home advertising globally
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  • 3 min read | June 1, 2021
    VIOOH announces launch in France
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  • 3 min read | May 12, 2021
    Introducing our new US hires
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  • 3 min read | May 7, 2021
    Programmatic Out of Home powers electric cars and coffee in award-winning campaigns
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  • 2 min read | April 27, 2021
    VIOOH and Atedra Announce Partnership to supply Digital Out-of-Home advertising in the US
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  • 2 min read | April 26, 2021
    Continued Global Expansion
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  • 2 min read | April 21, 2021
    VIOOH launches in Australia
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  • 3 min read | April 7, 2021
    Programmatic Out of Home Essential to Hong Kong Digital Ad Campaigns
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  • 4 min read | April 7, 2021
    State of the Nation Hong Kong
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  • 6 min read | March 18, 2021
    Delivering Digital OOH Excellence
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  • 7 min read | March 9, 2021
    #ChooseToChallenge - Celebrating International Women’s Day
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  • 3 min read | February 9, 2021
    DOOH Glossary signals first step towards advertising standards
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  • 3 min read | February 2, 2021
    DPAA Expands Board of Directors with Addition of Digital Media and Programmatic Executives
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  • 4 min read | January 25, 2021
    Changing the Conversation (about OOH)
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  • 2 min read | January 14, 2021
    VIOOH and Ubimo Announce Partnership to Offer Data-Driven DOOH Advertising on JCDecaux Inventory
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