Product Solutions OOH Media Planner

Product Solutions

As an Out-Of-Home Media Owner, you need to maximise your revenue with a finite number of screens. VIOOH OOH solutions include a trading manager and an OOH planner.

Find out more

Speak with our sales team and uncover the power of programmatic OOH.

VIOOH Trading Manager

VIOOH Trading Manager offers innovative features to manage digital out-of-home inventory and programmatic DOOH demand. It’s the perfect platform for Media Owners new to programmatic trading.

Features:

Real-time trading for standard and preferred non-guaranteed deals and programmatic guaranteed deals with 40+ leading DSPs.

State-of-the-art proprietary allocation engine allocates bookings with multiple constraints.

Portfolio reallocation tools optimise allocation between existing, new and future opportunities.

Benefits:

Access to last-minute revenue opportunities via real-time trading.

Maximised revenue through optimised allocation and smart pricing recommendations.

Greater visibility and control over portfolio health and alerts of actions required to address unexpected higher or lower CPMs.

Operational eﬃciency through faster deal activation.

Introducing the VTM Planner

Innovative and eﬃcient planning tools have never been more crucial as campaign briefs grow in complexity. Our OOH planner offers unique capabilities for better decision-making.

Explore

Our Planner fuses traditional map-based planning with intuitive and interactive visualisations. Explore where your inventory sits within its real-world environment to bring your campaigns to life.

Enrich

Leverage your own demographic, interest or point of interest data sources, or choose from pre-existing datasets, to enrich your campaigns. Our VIOOH Allocation Engine takes care of the rest, accommodating multiple objectives to reach the right people, on the right screens, at the right time.

Optimise

Powered by live availability metrics, our VIOOH Allocation Engine works to optimise your campaigns. You’ll discover inventory combinations that identify the most optimal frames to achieve your campaign’s objectives.

Speak to the team

Want to learn more about our products? Find out more about our product solutions by speaking with a member of our team.